On January 11th, Mark Zuckerberg announced that Facebook would be changing its news feed algorithm to prioritize content from "friends, family and groups." "You'll see less public content like posts from businesses, brands, and media" Zuckerberg cites "a responsibility to make sure our services aren't just fun to use, but also good for [...]
BLOG written under the influence of MUSE January 11th of 2018 Mark Zuckeberg announced some changes to the bookface. No new fancy levers, bells or whistles. In fact, for those of you that just enjoy checking in with friends or the occasional cute kitty picture you may not notice any difference. If you are like [...]
Arghhh! Missing a full day of SHOT Show due to a massive snow storm. I used the opportunity to tell my #2AStory. I encourage you to pick a medium and do the same. Check out this episode!
The 2A community has lost control of the narrative in a big way assuming we ever had it at all. Our old ideas of staying out of the media are not working and we remain in a vulnerable place around our rights. I submit it is time to reframe the story and we [...]
Shooters! Who among you wants to do more for your sponsors and get paid more appropriately in the process? This conversation and document is a first step in making that happen. For a copy of the document or more information email me mark@hawkeyesyndicate. Check out this episode!
This week on the syndicate we will be talking about the idea of Attraction rather than promotion and why most of us are missing the real opportunities for personal branding, market influencing and most importantly community growth. Attraction Rather than promotion - I was first introduced to this idea? Article HRExaminer - John Summer Marketing, [...]
This week on the Syndicast we are talking about NEGATIVITY. We will kick off my rant with a letter penned by Mark Passamanek of Carbon Arms describing what he has been seeing in 2017 with an awesome call to action for the upcoming year. From there I will do my best to put [...]
The follow up to Episode 4 : Get over yourself Hey everybody, welcome to the syndicast. On this weeks show we will be giving away the Hiperfire Social Media Side Stage Rifle to the shooter that delivered the largest number of Hiperfire hashtags during the event and then deconstructing how the top 5 [...]
This week on the show we talk about getting over your fear and expressing your truth in social media. We do this through the lens of a specific match promotion we are doing at ignite and our largest event of the season - Jeff Kirwold Memorial 3 Gun and Shoot-off to benefit Task [...]
This week on the Syndicast we are talking with Entrepeneur, USPSA Shooter and Sponsee Krystal Dunn. Krystal has taken her Social-Fu to the next level after receiving some big sponsorships in 2017. We will be talking about how she is handling all that, the need for privacy on social media and I am [...]